Translating your expertise into training materials that get results.

You can, plenty of people do.

But there’s a difference between making something look okay and building something around how your audience actually learns and retains information. 

Canva’s great for putting words on a nice background.

It doesn’t know anything about cognitive load, learning flow, or where your audience is likely to switch off halfway through.

That’s the bit you’re paying for, not the visuals on their own.

You could, and you’d end up with something fast, but generic.

AI tools work off templates and patterns it’s seen before, so what comes out tends to look a lot like what everyone else is generating too, which is the opposite of standing out as a premium provider.

It also doesn’t know your audience, your teaching style, or what’s worked (or flopped) in your sessions before.

There’s a practical issue too. With AI-generated slides, you’re usually stuck with one flat output.

There’s no way to easily pull a diagram out and reuse it on your website, or adapt a graphic for a social post, the way you can with materials built properly from the ground up.

What I create is built as individual, reusable assets, not just a finished deck you can’t take apart.

That’s exactly where most clients start, and it’s the ideal starting point.

I’m not here to write your content for you, you’re the expert, you’ve already done that bit.

What I do is take what you’ve got and restructure it so it actually lands, then design it properly.

Having existing content doesn’t replace the need for this, it’s the raw material I work with.

I don’t work to a fixed slide or page count, because every training session is different, and capping it at a set number doesn’t make sense once you actually map out the learning journey.

What matters is what your content and your audience need, not hitting an arbitrary number.

That said, as a general guide, a half-day session will naturally need fewer slides and a shorter workbook than a full three-day training or course would.

The strategy call and learning journey mapping stage is where we figure out what’s actually right for your specific session, rather than guessing upfront.

Two rounds of revisions are included per item across every package.

That’s generally plenty, most feedback gets sorted in the first round, with the second used for final tweaks. 

This depends on the package and how quickly you can turn around feedback at each stage.

In the discovery call, we’ll agree a deadline that works for both our schedules, so you’ve got a realistic timeline upfront. 

As a rough guide, a slide deck and mini workbook for a half day training session will normally take about 3 weeks, depending on my availaibilty and your requirements.

Yes! Everything’s built to be reusable, and the graphics, diagrams, and visuals created for you can be used again across slides, workbooks, your website, and social media. 

The core packages cover the project itself, but if you want ongoing help (refreshing materials for new audiences, building out additional sessions), that’s something we can discuss separately.

I take a hybrid approach, blending my own Design-ology Method with established frameworks like ADDIE, Kemp’s backward design, and Kolb’s experiential learning, pulling on whichever fits your content and your audience best.

I also think about learning styles, accessibility, and what’s realistic for someone to absorb in the time you’ve got with them.

It’s intuitive and tailored exactly to you, your preferences and the way you like to teach, and to your audience, not lifted from a template, so your clients get the best possible results from the time they spend with you.