Rhopoint Components needed a new brochure to send to customers and give an overview of their products.
The main function is to make sure the brochure is easy to navigate and to inform the customer of types of product and the manufacturer.
There is also a section about the company and its values to build trust and connect with the reader.
To help customers easily discover which product is best for their industry or application, there is a folded out flap on the cover with a chart. Because it’s on the front, it’s easy to locate if they need to refer back to it at any time.
There is also a pocket on the back page where additional datasheets can be put inside so everything is in one place and easy to find.
A slot for a business card on the pocket means that any team member can customise the brochure with their contact details. This is also a great way to build a relationship with the customer as they would have spoken to the same person when requesting the brochure.
